Strategic Product Management according to Open Product Management Workflow by Frank Lemser

Author:Frank Lemser
Language: eng
Format: epub
Publisher: Books on Demand
Published: 2019-03-14T16:00:00+00:00

Note:

Review the sales process and not the work of your colleagues in Sales!

Please note: With Document 6 you will receive a normal and short version of a win/loss analysis. If you would like to carry out a detailed win/loss analysis, you can put together questions from Document 6a. Document 6a contains many more questions which we ask you to please not use in its entirety, but only use in excerpts as analysis.

In the case of Win/Loss analysis, the type of survey you choose also has an influence on the quality of your results. You can find more details about this in the section "Identifying problems".

SelfBackup example:

As the product has not yet been sold, we can’t carry out a win/loss analysis.

Checklist:

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